This book is an excellent introductory text to modern sociolinguistics that looks at the study of language and society through the concept of identity. It moves from looking at language varieties and globalization to a close examination of language in social interaction, covering the concepts of ideology and power and their influence on people’s construction of identity.This book is an excellent introductory text to modern sociolinguistics that looks at the study of language and society through the concept of identity. It moves from looking at language varieties and globalization to a close examination of language in social interaction, covering the concepts of ideology and power and their influence on people’s construction of identity